YouTube SEO: How to optimise YouTube videos

We recently completed a project where we had to write over 90 SEO YouTube descriptions in 2 weeks (yikes!). And it got us thinking about how creating YouTube content, and knowing how to optimise it, can support digital marketing and drive business growth. That’s why...

SEO terms explained: 34 common SEO Terms

Everyone knows that SEO has a bit of a bad rep’ for being one of the ‘dark arts’ of online marketing, and with SEO terminology like ‘blackhat’ and ‘spiders’ being bandied around you could easily think SEO is more about Harry...